Tuesday, November 2, 2010

Apple Pricing

Today on Apple Insider I read mac mini have dropped in price internationally. Sounds good but somehow I can not agree.

The same MacMini is offered in USA for USD 999 and in Switzerland for 1249 CHF. Today: 1 CHF = 1.02 USD. If you remove the VAT (7.6%) you end up in Switzerland on a price of 1183 USD for exactly the same product. That's 18.5% more expensive. Or in other words, if I have a MacMini shipped from USA with the fastest express service, I still pay more than 100$ less getting it from USA.

Why does Apple punish us for the weak dollar?

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